Interactive marketing is a discipline, and requires online media experts to execute effectively. Gold Group's digital marketing leadership creates cutting-edge campaigns for clients, delivering brand impressions, click-thrus and sales. Our expertise includes:
Banner network advertising
Full-site and social media sponsorships
Behavioral targeting
Paid search and blog postings
Sponsored emails and text messages
Interactive ad units
Once a campaign launches we closely monitor your ad spend to ensure placements are highly optimized and effective.
Digital Marketing Drives Donations
Oxfam America called on Gold Group to launch the unique “Oxfam America Unwrapped” charity gift catalog in the U.S. By planning and executing a strategic mix of digital marketing components including SEM, behavioral targeting, email and social media sponsorships, Gold Group enabled Oxfam America to raise more than $1MM in its first two-month campaign and then increase year-over-year response rates by more than 500%.
Oxfam America called on Gold Group to launch the unique “Oxfam America Unwrapped” charity gift catalog in the U.S. By planning and executing a strategic mix of digital marketing components including SEM, behavioral targeting, email and social media sponsorships, Gold Group enabled Oxfam America to raise more than $1MM in its first two-month campaign and then increase year-over-year response rates by more than 500%.
